Tour of VIA 57 WEST with ULI New York
Hightower joined the Urban Land Institute’s Young Leaders Group for an exclusive tour of VIA 57 WEST, a new development by the Durst Organization. The group was treated to a discussion of the site’s history and a tour of VIA’s exterior, interior units, and amenities.
The site originally was part of the Hudson River until the early 1900s when the plot was infilled. Overthe first half of the 20th century, the siteserved a variety of purposes from lumber yard to UPS facility to parts garage. Durst purchased the property in the early 1990s and pursued a series of deals, all of which required working around the site’s severe contamination from prior uses.
Starting in 2012, the development began with Helena, the first residential building named for the firm’s CEO Helena Durst. VIA and Frank, named for Helena’s son, would soon follow. With so much ground contamination from prior uses, it would have required far too much time to push all three properties through approvals together. Durst focused on Helena which, with its location on 11th Avenue, would help draw development and foot traffic further west to the other properties.
The development has a tiered approach to luxury - the Frank targets young professionals, especially the financial and TAMI workforces and those living with roommates. The Helena is middle luxury, while VIA is high-end luxury.
VIA was designed by Bjarke Ingels, intending to mimic a combination of traditional European courtyard buildings and New York skyscrapers. The building allows for continuous river views by Frank and Helena as well. Amenities include an extensive courtyard garden, gym, pool, basketball court, poker room, golf simulation rom, among others.
Frank also includes a medical office and commercial space, as per the ULURP process requiring commercial and community facilities.
Retail leasing is moving strong, with American Kennel Club bringing in a doggie daycare, Landmark adding a theater space, and a new restaurant.
Take a look at pictures from the tour below.
VIA 57 West, view to the northeast and southwest:
Helena, namedfor Helena Durst, and Frank, named for her son(still under construction):
Amenities atVIA include an outdoor courtyard, golf simulator and lounge space.